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Hispanicize 2016

Rocio Mora

Risas Rizos
Content creator and social media influencer
New Orleans, Louisiana

Rocio Mora is the content creator and digital influencer behind RisasRizos. Her YouTube channel highlights the importance of embracing naturally curly hair and focuses on proper curl care for multiple generations. Her bilingual platforms have gained rapid recognition and reached more than 60,000 subscribers in the last year. This young Latina has been featured in Latina.com as one of the top 10 Natural Hair Bloggers You Should Be Following and on NBC Latino as one of the 10 Latina Bloggers You Should Be Watching This Year.

12:00pm EDT

The Art of the Pitch Workshop + Meet the Media (12:00 p.m. to 2:00 p.m.) (INFLUENCER ONLY EVENT: LIMITED SPACE) Clyde East

1:00pm EDT

The Business of Blogging: How To Set Rates & Know Your Worth (1:00 p.m. to 2:00 p.m.) (INFLUENCER ONLY EVENT: LIMITED SPACE) Sam's Lounge

2:00pm EDT

Event Break (Sweet moments with La Lechera) (INFLUENCER ONLY EVENT: LIMITED SPACE) Hyde Gardern

2:45pm EDT

CLICK! Mastering Instagram Branding & Engagement (2:45 p.m. to 3:45 p.m.) (INFLUENCER ONLY EVENT: LIMITED SPACE) Clyde West CreatorLab: How To Make Videos Like A Boss (2:45 p.m. to 5:00 p.m.) (INFLUENCER ONLY EVENT: LIMITED SPACE) Sam's Lounge

5:30pm EDT

Like A Boss Roundtable w/Cameka Smith Presented by Prudential Financial (INFLUENCER ONLY EVENT: LIMITED SPACE) Hyde Gardern

6:30pm EDT

Prutini Cocktail Hour (INFLUENCER ONLY EVENT: LIMITED SPACE) Hyde Gardern

7:00pm EDT

Creators Opening Night Party Presented by Carnival Corporation (INFLUENCER ONLY EVENT: LIMITED SPACE) Hyde Gardern

8:25am EDT

How to Say It Right the First Time, Every Time Escorial/Alhambra Room

9:00am EDT

Effective Email Marketing Tips for Bloggers & Brands Raphael/Michelangelo Room

10:00am EDT

SnapChat: A Creators' Guide Escorial/Alhambra Room Hispanic Market Trends 2016: The Annual Update Chopin Room

11:00am EDT

Welcome Remarks and Keynote Address by Yonatan Sela, VP Business Development & Product Strategy, YouNow Grand Ballroom

11:30am EDT

Latinovator Lunch with Lele Pons Sponsored by Cricket Wireless Grand Ballroom

12:10pm EDT

2016 State of the U.S. Hispanic Digital Industry Town Hall: Where Are We and What's Next Grand Ballroom

1:15pm EDT

CREATORS DOUBLE SESSION: Part 1: How To Break Into the Travel Blogging Industry / Part 2: Influencers Meet the Travel Brands Escorial/Alhambra Room

3:00pm EDT

That’s So Funny! When Comedy Influencers & Brands Collaborate Presented by Unilever Chopin Room

3:30pm EDT

The Effinays – Funk/rock/reggae Performance Biscayne Room

4:00pm EDT

The Walt Disney Company: Reframing Hispanics from a Targeted Segment to our Core Audience Chopin Room

5:10pm EDT

Lifestyle Brands-Creators Speed Dating! Biscayne Room

7:00pm EDT

Positive Impact Awards Grand Ballroom

9:00am EDT

YouNow: A Creator's Guide Escorial/Alhambra Room The Playbook On How To Use Influencer Media To Reach Latino Millennials Chopin Room

11:30am EDT

Latinovator Lunch with Rosario Dawson Grand Ballroom

12:30pm EDT

Keynote Session with Sol Trujillo Grand Ballroom

12:55pm EDT

Winning the Latino Vote Town Hall Grand Ballroom

3:00pm EDT

Easy Ways Influencers Can Make Money with Affiliate Marketing (presented by Savings.com) Escorial/Alhambra Room Maximizing Content for Reach and Engagement Chopin Room Riboli Family Wine Estates Happy Hour Wine Tasting at the Music Lounge Biscayne Room

4:00pm EDT

Beauty and the Brand: How Influencer Media is Transforming the Beauty Industry Chopin Room Learn from the Pros! Take Your Influencer Platform to the Next Level (1 hr. 50 min.) Escorial/Alhambra Room

5:00pm EDT

Turn Your Pictures into Profits: The Secret to Monetizing Your Instagram Account Raphael/Michelangelo Room

7:00pm EDT

Hispanicize Film Showcase Opening Night "Queen of the South" Presented by USA Network and Sponsored by Tu Twist Regal Cinemas South Beach

8:25am EDT

Fireside Chat: Natalia Martinez-Kalinina of the Cambridge Innovation Center Raphael/Michelangelo Room

9:00am EDT

Workshop: 15 Seconds or Less! Create Engaging & Shareable Short Form Videos Raphael/Michelangelo Room Chris Rock and the Disturbing Reality about Latino Inclusiveness in Hollywood Chopin Room Bridging Digital Advertising with Latino Influencer Marketing Escorial/Alhambra Room

10:00am EDT

Creator Hub: Working with Top YouTubers & Creators Escorial/Alhambra Room

11:00am EDT

Beyond Virtual Friends: How Social Media is Redefining the Modern Neighborhood #BuenVecino (Presented by State Farm) Chopin Room

12:00pm EDT

Latinovator Lunch with Lizzie Velasquez (presented by Prudential Financial) Grand Ballroom

1:15pm EDT

The Latino Perfect Pitch (presented with Wells Fargo) Grand Ballroom

2:00pm EDT

Q&A with Sofia Reyes Hosted by Pili Montilla of Te Para Tres TV Biscayne Room

3:00pm EDT

The Tech Habits and Shopping Tendencies of Latino Millennials (sponsored by Kelley Blue Book) Raphael/Michelangelo Room

4:00pm EDT

Thumb-Stopping Social Content Chopin Room

7:50pm EDT

Tecla Awards (Official Media Partner Telemundo) Icon Miami Beach

8:25am EDT

Fireside Chat: Getting to Know the Latino Startup Alliance Raphael/Michelangelo Room

9:00am EDT

Engagement is Everything! Simple Ways to Increase Facebook Likes, Comments & Shares Escorial/Alhambra Room The Power of Social Intelligence: Take control of your Social media, increase user engagement, and access real-time, actionable intelligence Chopin Room

10:00am EDT

Broadcast Yourself(ie): How Influencers Are Helping Brands Win On Periscope Escorial/Alhambra Room Millennial Shopping Survey Chopin Room

11:00am EDT

Achieving Multicultural Excellence From the Inside Out: The HSN Journey Chopin Room

11:55am EDT

Keynote Session Grand Ballroom

12:20pm EDT

Latinovator lunch with Ozzie Areu Grand Ballroom

1:15pm EDT

Latino Gen Z Live Focus Group Grand Ballroom

1:30pm EDT

The DIY Music Session- Powered by Microsoft Biscayne Room

2:30pm EDT

David Alfaro – A Melting-pot of jazz, blues and pop Performance Biscayne Room

3:00pm EDT

How To Successfully Rebrand Your Influencer Platform Escorial/Alhambra Room

4:00pm EDT

The Monster Blaster CloseOut Hour Party Biscayne Room